The Lundbeck Identity

Our Logo

Lundbeck brand

The Lundbeck mark has a distinguished past, dating back some seventy years. Its history demonstrates the vision that existed in the young company, which endures to this day. The signature was created in the 1930s by the French artist Victor Vasarely and represents the dynamics, credibility and quality of Lundbeck. Complementing the signature the Lundbeck icon represents ambition, strength and hope. Its shape is ambiguous - both a star and a human figure with its arms outstretched symbolising our five core beliefs. Its shape emphasises the humanity that underpins everything we do.

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